One of the BIGGEST misconceptions of clients is their belief that they don’t really have anything going on in their ministry that’s setting the world on fire. However, we find time and again church leaders are so immersed in their day-to-day deeds or they set such a high bar for themselves they don’t realize how newsworthy their activities actually are!
Your personal PR plan may include all or some of the following:
- Database management and targeted campaigns
- Press releases and news distribution
- Press meeting and one-to-one pitching
- Competitions and promotions
- Press trips and individual journalist trips
- Social media